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SOCRadar Competitive Advantage Training
Discover what makes SOCRadar different—and how to leverage our unique strengths to win in the Cyber Threat Intelligence marketplace.
Format
Online
Course
Price
Free
What you are going to learn
SOCRadar Competitive Advantage Training
Brief Introduction:
SOCRadar Competitive Advantages:
- "Hackers Don’t Break In, They Log In." - Elevator Pitch
- Social Proofs and Customer Reviews.
SOCRadar Competitive Advantages:
Pioneered Extended Threat Intelligence (XTI)
- Early innovator of CTI with use cases into DRP, EASM, Dark Web coverage, etc.
- Others are just now catching up
- Scalable platform to serve a variety of customers from mid-market to enterprise
We Deliver High-Quality Threat Intelligence
- Curated, region-specific feeds
- "We crawl unique sources that others don’t "
- AI + Human Analysts work 24/7 to maintain database
- Strategic partners & community of freemium users help to improve data quality
- SOCRadar's IOCs on VirusTotal are a clear, measurable proof of intel quality
Innovating AI Agents and Shift to Agentic AI
- Early to market with AI CoPilot and in-platform assistance
- Commitment to Agentic AI via MCP Server Launch
- "Helping security organizations scale via automated processes and increased operational efficiency."
- Demonstrating real, tangible Agentic AI use cases with key examples
Lowering Barriers to Threat Intelligence with Freemium Access
- 35K+ Freemium users in 150+ countries
- Enables us to be among the fastest to collect intelligence & alert
- Community-driven intelligence sharing makes us a provider of data, not just a consumer
- We offer 14+ free cybersecurity tools, used by hundreds of thousands of professionals every year
Obsessive Commitment to Our Customers' Security
- SOCRadar rapidly innovates and adapts based on customer feedback
- Trusted by over 1,000 organizations worldwide to protect their digital assets
- We prioritize curated, actionable intelligence over large quantities of raw threat data
- Provider of highly specialized customer training via SOCRadar University
MSSP/Partner's Best Friend: 10x Revenue Potential
- More than just improving margin--i.e. selling SOCRadar means selling more of your own products/services
- Example -- Our founders know the pains of MSSPs, and we have a proven track record in helping our MSSP partners increase revenue
- Trusted partner to help you get more leads and win more business to multiply your revenue potential
- Automated and AI-powered capabilities to help MSSPs scale services with less overhead
Jaime Spector
Senior Product Marketing Manager
About
Jaime Spector brings 8+ years of experience in product marketing, with specialized knowledge in go-to-market strategy and sales enablement. He has successfully led the planning and execution of numerous product launches, demonstrating a strong track record of driving results. With a strong background in the cybersecurity industry, Jaime offers valuable insights into positioning and messaging in a highly competitive landscape.
Taylor Pettis
Vice President Marketing
About me
Taylor Pettis, a seasoned global marketing leader, has a proven track record of guiding high-tech companies through pivotal growth phases. As the VP of Marketing at SOCRadar, he leads the marketing team responsible for go-to-market strategies, demand generation, and brand initiatives. Throughout his career, Taylor has been part of six early-stage companies, with a strong emphasis on the cybersecurity sector, including three specifically within the cyber threat intelligence space. Beyond his professional life, Taylor is passionate about comedy, both as an admirer and a performer. He also dedicates his time to family, actively coaching his children’s baseball and hockey teams and regularly volunteering at their school activities.